⚠️ For DTC Supplement & Nutrition Brands Who Use Recharge And Have Elevated Churn Rates
⚠️ For DTC Supplement & Nutrition Brands Who Use Recharge And Have Elevated Churn Rates
Still Trying To Reduce Churn With More Emails and Deeper Discounts?
There’s a Better Way. One That’s Saving 50% More Subscribers From Cancelling - Automatically
…without touching your emails, ads or PDPs.
41 DTC clients have generated a combined $83M+ from our systems.
Why do good subscribers keep leaving… even when your product works?
IT'S NOT THAT THEY WANT TO CANCEL.
…it’s that Recharge defaults aren’t optimized to save the sale when friction shows up.
And when they’re not optimized, good subscribers disappear for reasons you could’ve fixed.
Failed payments. Oversupply. Unmet expectations.
Not rage-quits… just silent drop-offs.
Most DTC supplement brands don’t see it, because their Recharge account wasn’t set up to respond.
➤ Generic cancellation flows that treat every churn event the same
➤ Default logic that assumes “I want to cancel” means “goodbye”
➤ No path to pause, adjust, or recover
The result? Your system gives up before the customer does.
And the subscription customers you spent $50–$100 to acquire?
Quietly gone, without a fight.
It’s the hidden reason your retention’s flat… LTV won’t budge… and scaling profitably feels like running uphill on a treadmill in sandals.
But here’s the good news:
You don’t need a full marketing strategy overhaul. And you don’t need more emails or bigger discounts.
You just need Recharge to react more strategically when friction hits.
THAT'S EXACTLY WHAT
THE STOPLOSS STRATEGY™
DOES
THAT'S EXACTLY
WHAT THE
STOPLOSS STRATEGY™
DOES
The Stoploss Strategy rewires how Recharge handles customer friction, turn silent churn into saved subscriptions that compound subscriber and LTV growth.
👉 Intercepting cancellations and guiding customers to smarter resolutions.
👉 Recovering failed payments before they turn into cancellations.
👉 Reducing churn risk upfront with proactive subscription guardrails.
All without touching your emails, ads or PDPs.
You save more subscribers from cancelling, cut passive churn from card issues and reduce overall cancellation attempts.
IT'S AS SIMPLE AS THAT.
READY TO GET STARTED?
The $5 Stoploss Strategy Launchpad Will Build A Custom Churn-Reduction Plan For YOUR Subscription Brand.
Here's exactly what it will do for you 👇🏻
Uncover mechanical and behavioral failure points inside Recharge that are quietly draining LTV so you’re no longer flying blind while subscribers quietly slip away.
Design a custom Stoploss Strategy that turns customer hesitations into opportunities to realign - not reasons to leave.
Show you how to restructure cancellation and recovery flows - using the same framework that’s helping other DTC supplement brands save 52%+ more subscriptions from cancelling.
Give you a KPI-based LTV lift plan so you can see how small fixes compound into serious revenue
ALL IN LESS THAN 5 MINUTES
EVERYTHING YOU NEED TO OPTIMIZE YOUR SUBSCRIPTION SYSTEM, LIFT LTV AND SCALE HYPER-EFFICIENTLY…
…WITHOUT CHANGING YOUR EMAILS, ADS, OR PDPs.
THE STOPLOSS STRATEGY IN ACTION👇
Hi, I'm Doug Van Buskirk
Founder of Zen Moon Media
We're a boutique retention marketing agency built for DTC supplement and nutrition brands that care about one thing above all else: profitable growth.
Over the years, we’ve worked with DTC brands at every stage of the journey:
From scrappy start-ups to multi-8-figure goliaths scaling under real pressure.
After driving $83MM+ in attributed retention revenue, we aren't known for louder campaigns or prettier dashboards.
Instead, we've earned a reputation for finding profit-unlocking patterns buried inside complex data.
And the $5 Stoploss Strategy Launchpad is one result of that:
✅ Turning silent churn into recoverable moments to extend subscriptions
✅ Increasing LTV, cash flow and profit - and unlocking you more scaling momentum
✅ Giving customers a positive, personalized experience, even in the face of doubt
Install this in your Recharge account in less than a day - without touching your emails, ads or PDPs - and watch your churn rates drop!
THE STOPLOSS STRATEGY LAUNCHPAD
Get A Custom Plan Built For You In The Next 5 Minutes To Launch This Strategy In Your Own Subscription Business
41 DTC clients have generated a combined $83M+ from our systems.